We are Swapfiets: the bike membership. Started in 2014, started scaling in 2017 and are currently active in 70+ cities, across 9 different countries. We are on a mission to lead the movement to more livable cities across Europe. Currently we have over 240,000 members on a blue tire. That means reducing traffic congestion, increasing freedom of movement, and happier, healthier people. Part of this mission? Declaring war on unnecessary waste. How? Through circularity. Simple. We build higher-quality bikes that break down less often, which saves our members the usual hassles of bike ownership. To put it simply - what’s good for you, is good for us, is good for our planet.